10 Tips For Choosing The Perfect Domain

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10 Tips For Choosing The Perfect Domain
Srdjan Kali

Article by

Srdjan Kali

Apr 18, 2019

Your domain name is your identity on the Internet.

Choosing a domain name is similar to selecting a company name - it requires a lot of thinking and consideration. Your domain name is your identity on the Internet. You want to be sure that you have chosen a domain name that, not only fits your business but is easy to find and promote.

What is the domain name?

Simply put, the domain name is the address you enter in the search box to access the website.

For example, the domain name for Google is https://www.google.com

The domain name of this site is http://www.glbrain.com/

The domain name is unique to your site (similar to a fingerprint) and can not be the same for different websites.

Follow the steps below to choose the perfect name for your domain.

 

1. Ease typing

Selecting a domain name that is easy to type is crucial for success on the Internet. If you use slang or words with multiple spelling forms, it's more difficult for customers to find your site.

2. The shortest possible name

If your domain name is long and complex, you risk that be mistakenly typed or mistakenly written by users. A short and simple domain is the only right way.

 

3. Use keywords

Try to use the keywords that describe your business and the services you offer. For example, if you are in the business of replacing glasses, you may want to register glassreplacing.com or glasservis.com.

This will help you improve your position on search engines (which increases traffic to your site) and makes more sense for your customers.

4. Target your area

If your business is local, consider whether you specify your city or country in your domain name in order to help local users find and easily remember your domain.

 

5. Avoid numbers and hyphens

Numbers and hyphens are often misunderstood - people who hear your address do not know if you use the number (5) or the number is in letters (five) or are not sure if they typed the dash. If you need it in your domain, register different variations of the same to make sure.

6. Be original

There are millions of registered domain names, so it's necessary to have a domain that is attractive and memorable. When you come up with a name, share it with close friends to make sure it sounds appealing and makes sense for others.

 

7. Explore the domain name

Make sure that the name you have chosen is not copyrighted or used by another company. This could result in huge legal fires that could cost you the whole wealth, as well as the loss of your domain!

8. Use the appropriate domain extensions

Extensions are suffixes, such as .com or .net, at the end of the web address. They can have a specific use, so be sure to choose the one that is best for your business. The domain extension .com is by far the most popular, but it may be difficult to get a short and unforgettable domain name .com because that extension is also the longest on the web.

A huge number of new generic top-level domains - such as .photography, .studio and .guru - offer a great opportunity to register short and very relevant names. Here are some other top extensions and how often they are used:

- .co: abbreviations for the company, trade, and community.
- .info: informative sites.
- .net: technical, internet infrastructure.
- .org: non-commercial and non-profit organizations.
- .biz: business or commercial use, as well as e-commerce sites.
- .me: blogs, biographical or personal sites.

Tip: You do not need to create a website for each domain. Just submit additional domains to your primary site.

9. Protect and build your brand

To protect your brand, you should buy different domain extensions, as well as misspellings of domain names. This prevents competition from registering other versions and ensures that your clients are directed to your site, even if they incorrectly name your domain name.

 

10. Work fast

Domain names are quickly sold. Fortunately, many domain names are also cheap, so register your favorite domain names as soon as possible.

 

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