With so many channels to surf through and so much great programming, why can’t we find anything to watch? 90% of what we watch, listen to and read is owned by 5 companies.

Like all reliable watchdogs, the media are expected to bark, but when its many-faceted voice is owned by a small number of corporate masters, concerns about its willingness to keep barking arise.

The trend of media conglomeration has been steady. In 1983, 50 corporations controlled most of the American media, including magazines, books, music, news feeds, newspapers, movies, radio and television. By 1992 that number had dropped by half.

By 2000, six corporations had ownership of most media, and today five dominate the industry: Time Warner, Disney, Murdoch's News Corporation, Bertelsmann of Germany and Viacom. With markets branching rapidly into international territories, these few companies are increasingly responsible for deciding what information is shared around the world.

There are also major news organizations not owned by the “big five.” The New York Times is owned by the publicly-held New York Times Corporation, The Washington Post is owned by the publicly-held Washington Post Company and The Chicago Tribune and Los Angeles Times are both owned by the Tribune Company. Hearst Publications owns 12 newspapers including the San Francisco Chronicle, as well as magazines, television stations and cable and interactive media.

But even those publications are subject to the conglomerate machine, and many see the “corporatizing” of media as an alarming trend. Ben Bagdikian, Pulitzer-prize winning journalist, former Dean of the Graduate School of Journalism at UC Berkeley and author of The New Media Monopoly, describes the five media giants as a “cartel” that wields enough influence to change U.S. politics and define social values.

Concentration of media ownership

The Illusion of Choice: 90% of American Media Controlled by 6 Corporations