WordPress Sites and Growth Hacking

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WordPress Sites and Growth Hacking
Srdjan Kali

Article by

Srdjan Kali

Apr 27, 2017

The pair made for each other.

You can realy find articles about WordPress and growth hacking. That subject is not mentioned often, as it should be. Those two are a perfect match for each other, especially for startups.

WordPress is the perfect tool to use and then list concrete plug-ins that help apply growth hacking techniques to websites. That is the reason why WordPress is the perfect growth hacking tool.

WordPress gives you lots of control and flexibility to run different experiments. Almost all elements on the site can be modified and this platform comes with many of marketing tools. It is mobile and search-engine friendly, especially with right theme, and highly extendable.

I separated few tools that WordPress offers for growth hackers.

A/B Testing Tools

That is one of the most important tools for growth hacking because it has all experiments in it. Testing can show you the way in which direction you should improve your products.

WordPress offers you a lot of tools for that.

Nelio AB Testing is the plug-in for conversion optimization. It has cloud-based A/B testing and heatmaps. With this plug-in, you can test any element on the site. It is compatible with WooCommerce.

Simple Page Tester gives you the opportunity to test different page versions without coding.

WordPress Calls to Action helps you to build an email list and to improve lead generation.

Title Experiments Free is a helpful tool that allows you to pick the best of several titles you write.

Analytics Tools

Collecting data gives you more insight into your visitors and customers actions. It is very important to do it right.

WordPress have tools for collecting data too.

Google Analytics by MonsterInsights allows you one of the easiest ways to set up Google Analytics. You need just a few clicks.

Jetpack also has an analytics tool. It is less detailed than Google’s but enough to keep your site in right direction.

I would like to mention Hotspots Analytics and Instant Visual Feedback too.

SEO Tools

SEO is the very first step in growth hacking. If your content isn't search engine friendly, you “paint for nothing”. A lot of organic traffic will pass you around.

WordPress is pretty good in SEO but there's always a place for more improvements.

Yoast SEO is the most popular plug-in for SEO. It customizes all aspects of SEO and analyzes your content to improve it. This tool you must have.

Caching make your site faster. The leading Plug-ins for this action is W3 Total Cache and WP Super Cache.

Autoptimize is excellent to harmonize caching plug-ins. Also, make your site faster. All recommendations.

Social Media Tools

Social media are a major source of your traffic with their millions of users. They are an unavoidable part of your growth hacking strategy.

WordPress gives you a solution for this too.

Monarch offers you 20 networks to choose from. Also, gives you an opportunity to choose among 5 different button locations.

Jetpack easily adds social sharing buttons on your site. It also automatically publishes new content on social media platforms.

From social media tools, I want to mention Ultimate Social Media, SumoMe Image Sharer and Better Click to Tweet.

List Building Tools

Email still remains one of the most important and most direct approaches to your audience.

Tools that you can use with WordPress are Bloom and MailChimp for WordPress.

Content Promotion Tools

Quality content is very important, but content promotion it always more important. It demands a lot of work and those tools can give you all help you need:

Jetpack Related Posts, WordPress Popular Posts and Revive Old Post.

User Engagement Tools

Engaged users are ones that visit your site more often and recommend it to others. Those tools will help that your engaged users keep coming: Postmatic and Contact Form 7.

To sum everything: WordPress and growth hacking are a match made in heaven.

I gave you these tools so that I can help you in finishing all of your tasks. Use them smartly and success is inevitable.

Follow me on Twitter – @SrdjanKali.

 

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