Having customers that trust you can easily mean you have a customer for life. On the other hand, not having it or failing it means you can close up shop fast!
Trust building is a hard work and it takes a lot of time and effort. But don’t let this stop you! With a dedicated team behind your business it can be done.
Respect Their Time
Modern times are just eating away hours of our lives so fast. Therefore, adjust your business strategy in a way that your customers don’t have to wait long for the services that you provide. Be aware of the time, schedule and needs of your clients. Here is what you should do:
• Promptly returning phone calls.
• Promptly replying to emails and thoroughly addressing all points raised.
• Log on to a scheduled call 2 minutes in advance of start time.
• Hold fast to estimated call end times, or (near scheduled end time) inquire if attendees are free to keep going.
Being honest and transparent is something that should come easily to any professional business. Still, many client-business issues are happening because of this reason.
Make no mistake – your clients are smart. They will smell a gimmick a mile away. Being completely honest can only make your bond stronger so don’t be afraid to make a mistake or two here and there. Do your best to avoid it, of course, but if the fault is yours, just take it.
So if you are not able to deliver on time, don’t play any games. Don’t try do mask that problem with lies or silence. Addressing the issue in a direct way can mean a world of difference for your clients.
Keep Your Promises
There is a reason why you shouldn’t give promises easily. On the other hand, once you make them, commit and stick to them.
Clients will love when you stand behind your words. Consistency makes all the difference is the world of business. Provide your clients with latest updates and provide them with the best professional customer service. This may include:
• Clearly stated and established policies (return, terms of service, shipping, etc.)
• Post-purchase email follow-ups
• Following up on resolved customer service issues
• ASAP responses to comments on your site, blog, social media or to emails and calls
Consistency drives business and helps increase the amount of money in your pocket. Continue to be transparent and stay truthful with the promises you intend to fulfill to your customers.
Help You Clients
If client already trust you enough to go on about his business problems, that means that he would like for you to do something to help him. This can be just like a gift from heaven to establish even better connection with the client and deepen the trust.
Be careful in providing help and if you are not sure that you can’t do something without the risk of creating more damage, then don’t!
Example: Your client had and unexpected expenses. He had never been late with the payment so far, so maybe you can give him some grace period. Don’t be a bank! Be someone your clients rely on.
But since this is business, always look for yourself and don’t just flaunt with charity.
If you respect these few things, there should be no reason not to form a strong bond between you and your clients.